As cannabis legalizes across the nation, Last Prisoner Project fights for the release non-violent offenders (some of who received life sentences) who were incarcerated for something that is now legal and making others very rich.

Willie Nelson was an early supporter and it made sense for Willie’s Reserve to collaborate with the Last Prisoner Project Mission.

For this collaboration, I worked with stake holders from both companies to designed graphics and storytelling elements for merchandise and informational materials to spread awareness and encourage support for the great work they’re doing.

This project won a silver Clio Award.